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Duration 14 hours
Course Outline
Prompting Techniques using ChatGPT
- Introduction to ChatGPT and the basics of prompt engineering
- Content generation: crafting emails, summaries, reports, and creative ideas
- Automating repetitive tasks by designing custom prompts in ChatGPT
Google AI Ultra (Gemini) for the Workplace
- Overview of Gemini’s integration into Google Docs, Sheets, and Gmail
- Real-time assistance with writing, summarization, and extracting data insights
- Enhancing collaborative workflows with AI support across the Google ecosystem
AI for Image and Video Generation
- Overview of key tools: Adobe Firefly, Runway ML, and Canva Magic Studio
- Creating and refining AI-generated images for presentations and marketing campaigns
- Producing video content utilizing text-to-video AI capabilities
AI Tools in Microsoft 365 (Copilot)
- Exploring Microsoft Copilot’s capabilities within Word, Excel, and Outlook
- Summarizing lengthy documents and drafting professional communications
- Visualizing data and automating spreadsheet tasks with Copilot
Cybersecurity and Ethical AI Usage
- Examining data privacy concerns and risks associated with AI-generated content
- Best practices for ethical AI adoption within organizations
- Compliance requirements and strategies for mitigating risks
Applied AI Use Cases in Creative Workflows
- AI-assisted brainstorming and ideation for communication teams
- AI-driven design iteration and prototyping processes
- Case studies focusing on video production and social media content strategy
Free and Accessible AI Tools for Daily Work
- Reviewing AI tools offering free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
- Strategies for selecting the right tools for specific workplace needs
- Guided hands-on experimentation and exploration
Recap and Future Steps
Requirements
- Proficiency with fundamental office software, including Microsoft 365 and Google Workspace
- Prior experience in digital communication or content creation processes
- Comfort with online tools and cloud-based platforms
Target Audience
- Communication specialists
- Graphic designers and multimedia creators
- Content creators and digital marketing teams