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Course Outline

AI Fundamentals: Key Concepts, Categories, and Common Misunderstandings

  • Distinguishing what artificial intelligence is and is not
  • Differences between narrow AI and general AI
  • Overview of machine learning, deep learning, and data science
  • Explaining machine learning mechanics without technical jargon

Generative AI and AI Agents in Business Contexts

  • Capabilities and constraints of generative AI
  • How AI agents function
  • Typical business applications of generative AI
  • Understanding hallucinations and current tool limitations

Data Readiness: The Essential Foundation for AI

  • Distinguishing between structured and unstructured data
  • Data quality and its critical dimensions
  • Essentials of data governance for managers
  • The necessity of data readiness prior to AI adoption

Identifying Business Value in AI

  • The AI opportunity matrix
  • Value chain analysis for AI use cases
  • Evaluating primary and supporting activities
  • Processes that offer the greatest value potential

AI Success Stories and Key Lessons

  • Real-world AI applications across various business functions
  • Factors contributing to successful implementations
  • Common failure patterns and strategies to avoid them

Workshop: Identifying AI Opportunities by Department

  • Mapping departmental processes and identifying pain points
  • Developing AI use case ideas for specific business areas
  • Completing an AI opportunity canvas
  • Sharing and discussing insights across departments

Prioritizing AI Use Cases for Optimal Value

  • Scoring based on value versus feasibility
  • Distinguishing between quick wins and strategic investments
  • The AI project funnel
  • Selecting the initial use cases to pursue

AI Governance: Roles, Committees, and Accountability

  • Determining leadership roles for AI within the organization
  • Defining governance roles, committees, and responsibilities
  • Choosing between a Center of Excellence and distributed ownership models
  • Best practices for effective AI governance

Security, Risk, and Responsible AI

  • Information security and data protection requirements
  • Risk assessment strategies for AI initiatives
  • Ethical guidelines and the practice of responsible AI
  • Building trustworthy AI systems

Cultivating an AI-Ready Organization

  • Evaluating AI maturity levels
  • Skills and competencies required for the AI journey
  • Change management and cultural preparedness
  • The AI strategy cycle

Workshop: Developing the AI Implementation Roadmap and Action Plan

  • Consolidating the opportunity map
  • Defining phases, quick wins, and key milestones
  • Assigning ownership, metrics, and governance checkpoints
  • Creating the initial roadmap and outlining next steps

Requirements

  • No prior technical or programming background is necessary.
  • A general interest in leveraging AI within a business or management framework.

Target Audience

  • Senior managers and department heads.
  • General managers and executives.
  • Leaders overseeing digitalization and transformation initiatives.
 16 Hours

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